How to Get Started in Landscape Photography and Selling Fine Art
Photography is a buyer's market. The photography marketplace has flooded with an endless sea of photographers who need to sell their work. This informative article seeks to educate you on the best way to start selling your photography.
We see lots of them, and photos each day in connection with promotion. Photos of gorgeous landscapes which individuals cannot identify are not fascinating to buyers at an art fair. As an example, I live in Naples, Florida. I have been to dozens of art fairs and one thing rings true every time: Seldom do buyers buy a lovely photograph of a beach scene where the scene is, unless they know. They would like to buy local photographs of local areas. They want to feel connected with the photograph. A 'generic' landscape photo which the buyer does not identify with might as well be a $2 poster at WalMart. The first lesson to learn would be to take photographs of local scene. What are people in your town proud of? The beautiful mountains enclosing the city? The pier going out into the bay? The downtown lights at Christmas time? Every town has something beautiful. Remember, however, that youwill need to photograph that scene in a way they would not view as clear or normal. Dress the scene up in beautiful light and also make it spectacular.
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Should you plan on showing your work off, you need to be callous. Be ruthless with yourself. Shoot all of your very best pictures and put them in one folder on your computer. Look through each image and ask yourself, 'Would this image 'wow' someone who saw it for the first time and who wasn't there to see the scene first hand?' In case the reply is no, then take it out of your art show. If the response is yes, then choose 10 of your friends who possess the least tact and ask them if they're 'wowed.' It doesn't wow them, although photography is subjective, and that means you'll get responses that are contradictory, there are 10,000 other pictures to pick from. Including 'less-than-wow' images in your gallery will drag down the perceived value of your art.
You may be proud of the technical perfection of your images, as well as your photo club may be proud, but the typical small-time art buyer just doesn't care. The fact remains that buyers buy whatever strikes them as amazing, and simply don't care if an image has technical imperfections. The buyer simply doesn't care if you use a Canon Rebel XT or a 1D Mark IV. The proof is in the pudding.
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So where are you going to sell your fine art photography that is local? A few things you might try are art fairs (if you can't find them, you aren't appearing, because they are EVERYWHERE), placing your work in coffee shops for free to decorate their store and then have a decal on each image for individuals to buy, or submitting posts to your local paper with a link to your web site.
All the best in selling your fine art photography. The simple truth is the fact that the market is really saturated it is extremely difficult to sell. To conquer on the group, you need to go local. Make your town proud of your town.