The way to Get Started in Landscape Photography and Selling Fine Art
Photography is a buyer's market. The photography market has been flooded by digital photography with an endless ocean of photographers who want to sell their work. This informative article seeks to educate you on how to start selling your photography.
We see many of them, and photographs daily in connection with marketing. Photos of attractive landscapes which people cannot identify are not fascinating to buyers at an art fair. For example, I live in Naples, Florida. I have been to heaps of art fairs and one thing rings true every time: Rarely do buyers buy a beautiful photograph of a seashore scene where the scene is, unless they really know. They want to purchase local photos of local areas. They want to feel connected with the photograph. A 'generic' landscape photo which the buyer does not identify with might as well be a $2 poster at WalMart. The first lesson would be to shoot photographs of local scene. What are people in your town proud of? The beautiful mountains surrounding the city? The pier going out into the bay? The downtown lights at Christmas time? Every town has something wonderful. Remember, though, that youwill need to photograph that scene in ways they would not view as plain or normal. Dress the scene up in exquisite light and make it dramatic.
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You must be ruthless, should you intend on showing off your work. Be ruthless with yourself. Take all of your very best pictures and put them in one folder on your personal computer. Look through each image and ask yourself, 'Would this image 'wow' someone who saw it for the very first time and who was not there to see the scene first hand?' In case the answer is no, then take it out of your art show. In the event the answer is yes, then select 10 of your friends who have the least tact and ask them if they're 'wowed.' Photography is subjective, which means you'll get responses that are conflicting, but it does not wow them, there are 10,000 other pictures to choose from. Including 'less-than-wow' pictures in your gallery will drag down the perceived worth of your art.
You may take pride in the technical perfection of your images, as well as your photo club may be proud, but the average small-time art buyer just doesn't care. The fact remains that buyers buy whatever strikes them as beautiful, and simply do not care if an image has technical imperfections. If you use a 1D Mark IV or a Canon Rebel XT, the purchaser only does not care. The proof is in the pudding.
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So where are you really going to sell your local fine art photography? A couple of things you might try are art fairs ( in case you can't locate them, you aren't looking, because they're EVERYWHERE), placing your work in coffee shops for free to decorate their shop and then have a sticker on each image for individuals to purchase, or submitting articles to your local newspaper with a link to your website.
Good luck in selling your fine art photography. The simple truth is the fact that the market is really saturated it is amazingly difficult to sell. To defeat on the group, you must go local. Make your town proud of your town.